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Services > Nonperiodical publishing

Nonperiodical publishing

Collaborating with Doody Enterprises, Inc., the Kaufman-Wills Group offers the following services to help clients start or develop an optimal nonperiodical publishing program:

 

Products

  • Best Practices White Papers: prepared reports on editorial (acquisitions and development), sales / marketing, and fully integrated nonperiodical publishing programs.
  • Business Structure Benchmarking analysis
  • How to Develop a Strategic Publishing Plan; How to Develop an Editorial Plan
  • How to Develop and Use Guerilla Marketing
  • Managing the Outside Advisory Board
  • Product Development Tool Kit

Consulting Services

  • Publishing audit (general, or focused)
  • Development of Strategic Publishing Plan, Editorial Plan, and/or Electronic Publishing Plan
  • Discovery and analysis of new business opportunities
  • Discovery and analysis of portal publishing opportunities
  • "State of the Market": a synthesis of a panel of recognized subject efforts, plus a gap analysis built on the industry-leading database of nonperiodical publishing activity

Contract Services

  • Offsite Acquisitions Editor and/or editorial management
  • Offsite Sales or Marketing Management
  • General Management (part-time onsite, full-time availability)

We invite your inquiries about how our products and services can contribute to your nonperiodical publishing program.