What’s in an online store name? Quite a bit, actually.

A great store name sets the stage. In the crowded digital marketplace, it’s your spotlight. A unique name stands out and stays in customers’ minds when they shop.

Need help finding that name? This guide is your best bet. Inside, you’ll find name generators, business name ideas, and straightforward tips to help you secure a catchy, meaningful name for your store.

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Best online store name generators

Brainstorming meaningful online shop name ideas can be daunting. It often seems as though all the good store names are taken.

To spark fresh inspiration, try these seven business name generator tools. Use their suggestions or pick a name that stands out to you.

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Oberlo business name generator

Oberlo’s business name generator is a free tool designed for aspiring online stores. Enter a keyword, and the tool generates hundreds of name suggestions. Browse the list and pick one that matches your brand identity.

Once you’ve chosen a name, verify its .com domain availability. This feature simplifies the initial steps ofsetting up your new business.

2.Shopify shopify business name generator

Shopify’s free business name generator offers instant shop name suggestions. Type in a keyword, click “Generate names,” and you’ll be greeted with a variety of options for your online store. Whether you envision a name with a modern twist or a classic vibe, the tool aids in crafting your brand’s identity.

Shopify also organizes name suggestions for clarity. If your niche is apparel, you’ll find categories like clothing or fashion. For those into handcrafted items, there are sections dedicated to crafts and flowers.

When a name catches your eye, you can quickly secure its domain through Shopify. It’s a straightforward path for new shop owners to get started and begin their sales journey.



Namelix taps into artificial intelligence to give you creative online store names andlogo ideas. Add a keyword, or a few, and Namelix presents a list of snappy, brandable business names. It also indicates if a matching domain is available.



Getsocio’s free business name generator offers a quick way to discover online store names. Enter a keyword and it provides thousands of suggestions, each showing domain name availability.

While you can easily find inspiration or select a name on the spot, it’s worth noting that domains come with a .getsocio.com suffix, not the traditional .com.

5.Hipster Business Name

If you’re looking for unconventional online store names, give Hipster Business Name a consideration. This tool provides fun, catchy name ideas that are perfect for opening a store in a place like Brooklyn, New York. Want more online business name ideas? Just click “Refresh.” If you’re on the hunt for a distinctive name, this tool can surely spark your creativity.


FreshBooks’ name generator makes it easy to find a name for your online store. Simply click Let’s Get Started, then choose from categories like marketing, legal services, and IT, depending on your industry.

The online shop name generator also prompts you to provide keywords you want to include in your online store name. It then comes up with a list of name ideas based on your input. If none seem right, you can generate again or head back and adjust your selections.


Anadea’s business name maker simplifies naming your online store. Start with a descriptive word for your shop, plug it into the generator, and click “Generate names.” You’ll instantly get more than 20 unique store name suggestions.

As you explore the options, you can adjust your keyword to see different results. Once a name grabs your attention, Anadea provides the next steps, giving you a quote for域名注册and website setup.

Tips for selecting a memorable online store name

Choosing the right ecommerce business name is crucial for success. As brand strategist Jonathan Bell mentionsin his TED Talk, a well-chosen name “stands for a big idea” that embodies the essence of the brand. Below are a few tips on how to find a catchy, meaningful name for your store.

1. Conduct market research

Begin your journey with a thorough market analysis. Identify the online shop names that competitors have adopted. Understanding their choices isn’t just about avoiding replication—it’s about spotting gaps and opportunities.

Let’s say you’re in the eco-friendly clothing business. You might discover that many brands lean on terms like “green,” “eco,” or “sustainable.” Instead of following suit, consider unique terms like “earthwear,” “biocloth,” or “nature-fit.”

This approach not only sets your brand apart, but also sparks curiosity. Customers intrigued by your distinctive name might explore your offerings more eagerly.

2. Opt for something short and memorable

A short online name is powerful: it’s easy to remember and say, and it looks good on your store’s homepage.

But as more brands pop up daily, finding a unique name gets tougher. Still, there’s a lot of room to find a catchy name for your store.

Here are a few methods you can try:

  • Invent a word:Look at how brands like Google, Zoom, and Shopify created unique names. You can do that too.
  • Pair short words: Use a combination of short words that either rhyme or have a similar starting sound, like “Tech Deck.”
  • Go personal:Your nickname, your pet’s name, or even your own name can be the foundation for a memorable store name.

3. Consider your online presence

Once you’ve narrowed down store name options, check the availability of a .com domain. The popularity of the .com TLD often makes securing one a challenging task.

Every professional ecommerce store needs a unique domain name. However, don’t let the search for the perfect domain slow you down.

Additionally, consider expanding to platforms likeAmazonorEtsy. Before you do, verify your store name on these platforms. This step is crucial to prevent any unintended brand mix-ups with existing businesses.

4. Differentiate yourself

If the .com domain for your preferred name isn’t available, there’s no need to worry. There are numerous other top-level domains (TLDs) you can consider that are gaining popularity and becoming increasingly recognizable to consumers.

For instance, Shopify storePelaopted for the .ca domain, emphasizing its connection and commitment to Canadian values and customers.

While the allure of a .com domain is undeniable, what truly matters is a well-designed website that offers an excellent user experience. Sometimes, a distinctive domain can even work to your advantage by making your brand memorable.

Alternative TLDs to contemplate:

  • .shop
  • .store
  • Product-specific TLD (e.g., .watches, .paintings)
  • Brand-centric TLD (e.g., zestfit.health for Zest Health Supplements, or radiance.fashion for Radiance Fashion Line)

Modifiers worth considering:

  • [YourBrand][KeyProduct].com (e.g., starrynightpaintings.com)
  • Shop[YourBrand].com (e.g., shopoceanvibes.com)
  • Grab[YourProduct].com (e.g., grabtunes.com)
  • [YourBrand]hub.com (e.g., gourmetbitehub.com)
  • [YourBrand][Sector].com (e.g., greenleafherbs.com)
  • [Action][YourBrand].com (e.g., trycrimson.com)
  • [My/Your][YourBrand].com (e.g., mytrendyworld.com)

5. Seek new inspiration

Still searching for online store name ideas? Sometimes, all it takes is a thematic approach to spark your creativity. Consider themes that resonate with your niche or evoke nostalgia. Tune in to social media discussions, explore online communities, and listen to the conversations of those around you. Remember that inspiration can strike from unexpected sources.

100 online store name ideas for your brand

Explore this curated list of example business names for inspiration when naming your own online store.

Eco-friendly and sustainable online store name ideas

  1. Earthy Elements
  2. EcoEssence
  3. Green Glade
  4. Terra Trends
  5. Pure Pine
  6. Ocean Oasis
  7. Clean Crafted
  8. Solar Sky Shop
  9. Nature Niche

Homeware and lifestyle online store name ideas

  1. StoreHook回家
  2. Decor Domain
  3. Seaside Styles
  4. Merchant Aisle
  5. New Life Living
  6. Harbour Haven
  7. Offmarket Oasis
  8. ShopHouse Hub
  9. Discovers Den
  10. Lifestyle Loft

Stylish clothing and fashion online store name ideas

  1. Vogue Valley
  2. ModaMingle
  3. CoutureCove
  4. MyStyle Market
  5. ChicChateau
  6. UpTrend Threads
  7. StyleSanctum
  8. Rummage Rack
  9. Thrift Threads
  10. RitzRaiment

Food and beverage online store name ideas

  1. Takeaway Tastes
  2. Krispy Krate
  3. Bevbox Brews
  4. Snackish Shop
  5. Orderdine Delight
  6. Online Brewing Co.
  7. Mealprep Market
  8. Tasteful Treasures
  9. Lunchon Lane
  10. Boxies Bites

Homeware and lifestyle online store name ideas

  1. ZenithNest
  2. LoomLounge
  3. Harbour Haven
  4. Offmarket Oasis
  5. ShopHouse Hub
  6. DecorDream
  7. UrbanUtopia
  8. CasaChic
  9. New Life Living
  10. LivingLuxe
  11. SpaceSavor

Beauty and cosmetics online store name ideas

  1. Glintique
  2. Retina Online
  3. Velure
  4. Opulera有机物
  5. AllureAlley
  6. New Way
  7. Dazzling Defiant
  8. Seraphine
  9. Sleeki


  1. Wellbeing World
  2. HealthHub
  3. Fitness Frontier
  4. Organic Oasis
  5. Vital Vista
  6. SereneSphere
  7. Balance Barn
  8. PurePath Shop
  9. NutriNook
  10. ZenZone

Children and toys online store name ideas

  1. Kiddo Kingdom
  2. PlayPalace
  3. Toy Terrain
  4. Little Luminary
  5. TotTown
  6. 梦幻的窝
  7. Fun Frontier
  8. Child’s Chateau
  9. Munchkin Meadow
  10. Youth Yard

Books and literature online store name ideas

  1. Bibliophiles Boutique
  2. Novel Nook
  3. Literary Lounge
  4. Fable Farm
  5. Epic Empire Editions
  6. Prose Place
  7. StorySphere Shop
  8. Verse Vault
  9. Read & Roam Retail
  10. Storybook Station

Cool and hipster online store name ideas

  1. Blue Mountain Shop
  2. Vintage Vibe
  3. Urban Echo
  4. Citadel Crafts
  5. Maximo & Co.
  6. Resonance Realm
  7. East End Emporium
  8. 未来的发现
  9. Park City Place
  10. Blackbird Boutique
  11. MunchMood

How to choose the perfect shop name

找到完美的shop name is an art. Try online business name generator tools when you’re out of ideas or hit a creativity wall. But don’t forget, daily life is rife with inspiration.

To find catchy online shop names:

Research the market

看看names are already in use. Take note of the ones you admire, they might spark your unique idea. Also, a competitive analysis can give you insights into what your rivals are doing.

Let your imagination run wild

While brainstorming, remember: Every idea counts. Even the quirky ideas might lead to a brilliant store name. By thinking broadly at the start, you’ll have a wealth of options to refine later.

Seek others’ opinions

Brainstorming thrives in company. Whether you consult your business team, friends, or family, fresh perspectives can often lead to that aha moment.

Refine your list

后the brainstorm, review your ideas. Sort them, categorize by themes, or create word banks. Often, revisiting your initial list can trigger new, exciting names.

Get feedback

Use a focus group that mirrors your target audience. Discuss with friends, family, or even local shoppers. Their reactions will show which names have the most appeal.

Pro tip:Once you nail down your store’s name, explore our handpicked ecommerce website design examples. They’ll give you a vision of your future online store’s potential look.

A list of 5 great online store names for inspiration

The best ecommerce sites share a unique trait: a cool online store name. Explore the following list of online shop names to spark ideas for your own digital storefront.



"Pipcorn" cleverly reflects its product: mini heirloom popcorn kernels. The name, concise and catchy, paints a clear picture: small kernels with a big taste. It succinctly captures their journey—from a surprise find in a cabinet to a beloved brand—and underlines the brand's unique identity in the snack world.


best online store names: cocofloss

Cocofloss rejuvenates dental hygiene, turning flossing from a chore into a treat. With a nod to “coconut,” the name radiates a tropical, eco-friendly vibe. Beyond cleaning gaps, Cocofloss creates bonds—uniting a community passionate about oral care. With such a breezy name, every floss session becomes a cheerful nod to healthier grins.

3.Death Wish Coffee

Hearing “Death Wish Coffee” instantly suggests a brew that’s not for the faint-hearted. The online store’s name grabs attention and aligns perfectly with its brand messaging. Across its website and other marketing channels, the copy encourages people to try the product and see if it truly lives up to its claim.



Cotopaxi serves a dual purpose as a name. It represents a revered active volcano in Ecuador’s Andes Mountains and an online store peddling outdoor gear. Instead of fabricating a name, Cotopaxi chose one deriving from a notable landmark that resonated with its target audience. The brand even presents the tale behind its name on its website.

5.Fuego Box

Subscription brands like BarkBox, Birchbox, and NatureBox flaunt the word “box” proudly. Then there’s Fuego Box, a hot sauce brand. It takes the familiar “box” and mixes it with “fuego,” Spanish for “fire.” This blend not only sparks curiosity but also perfectly captures the essence of its spicy offerings. It’s clever naming that sets this Shopify store apart.

From ideas to identity

Choosing a name for your online store is more than just a creative exercise—it’s about forging your brand’s identity. A memorable name becomes the handshake of your business, easy to share and recall. Approach this task with an open mind, and you might just find a name that resonates, sparks conversations, and drives that priceless buzz.

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